Send SMS and RCS marketing campaigns from Google Sheets with RCSZilla

Description

Automate consent-based SMS and RCS marketing campaigns from Google Sheets with n8n and RCSZilla.

This workflow gives small businesses, agencies, ecommerce teams, clinics, salons, real estate teams, and local service providers a practical SMS/RCS marketing automation system without building a custom campaign platform. Google Sheets acts as the campaign queue, n8n handles filtering and personalization, and RCSZilla queues each message for delivery.

The workflow is designed to help users start with SMS by default and move toward RCS-ready messaging when their RCSZilla account and sending route support it. RCSZilla can use an Android phone and SIM card as a device-based SMS gateway, which makes it useful for teams that want a free SMS marketing workflow before committing to a traditional paid SMS API provider. Carrier plan costs and local rules can still apply.

Why This Workflow Can Bring Users To RCSZilla

Most n8n SMS marketing templates are built around paid SMS providers. This template is different because it shows a direct RCSZilla use case:

- Turn Google Sheets into a lightweight campaign manager. - Send personalized SMS marketing messages through RCSZilla. - Keep the workflow RCS-ready with a channel column. - Use an Android device as the SMS gateway when available. - Queue messages with pacing instead of sending every contact at once. - Log queued and skipped contacts for campaign reporting. - Capture STOP replies into an opt-out sheet.

It positions RCSZilla as a practical SMS/RCS marketing automation layer for n8n users who want campaigns, reminders, promotions, lead follow-up, local offers, and customer reactivation without starting with a complex marketing suite.