Monitor Instagram hashtag trends and email HTML reports with Apify and Gmail

📺 Full walkthrough video: https://www.youtube.com/watch?v=Me4d4BILvHk

What it does This workflow automatically monitors trending content on Instagram using keywords you define. It scrapes the most engaging posts, calculates an engagement score based on likes and comments, ranks content in a leaderboard, and delivers a professional HTML email dashboard — while storing historical data in a structured table for long-term trend tracking.

No manual research. No tab switching. Just the top-performing Instagram content in your inbox, automatically.

Who's it for Social media managers, content creators, brand managers, marketing teams, and agencies who need to track hashtag performance and trending Instagram content for competitive analysis, content inspiration, and influencer discovery.

How it works The workflow runs a full scraping cycle for each keyword in your list:

- Instagram Monitoring: Scrapes hashtag-based posts with likes and comments - Engagement Scoring: Ranks content based on likes and comments - Email Report: Delivers a formatted HTML dashboard with clickable links to original posts - Data Storage: Pushes all results into a DataTable for historical tracking and trend analysis

Requirements

- Apify account (free tier works — no recurring cost) - Gmail account for report delivery - n8n instance (cloud or self-hosted) - Instagram Scraper: apify~instagram-scraper