Monitor Clutch categories for new agencies with BrowserAct, Gemini, and Slack

Monitor Clutch categories for new agencies to Slack With BrowserAct and Gemini

Introduction

This workflow automates the discovery of new B2B service providers entering the market. It scrapes a specific category on Clutch.co weekly, standardizes the data using AI, and compares it against a historical database to identify only the fresh "new entrants." These leads are then sent to Slack as a "Hot Alert."

Target Audience

Sales Development Representatives (SDRs), partnership managers, and lead generation agencies looking for new agencies or service providers before their competitors find them.

How it works

1. Scheduling: A Weekly Trigger initiates the scan to ensure regular monitoring of the market. 2. Targeting: A Set node defines the specific Clutch category URL to monitor (e.g., https://clutch.co/developers). 3. Data Extraction: The BrowserAct node runs the "The New Entrant Asset Finder" template. It navigates to the target category and scrapes the current list of companies. 4. Data Cleaning: An AI Agent (using OpenRouter/Gemini) processes the raw scraped data. It fixes formatting issues, such as converting "$10,000+" to integers and splitting "City, Country" strings into separate fields. 5. Staging: The cleaned data is written to a temporary "Second Extraction" sheet in Google Sheets. 6. Change Detection: The workflow retrieves the previous week's data ("Database") and the current week's data. A second AI Agent compares the two lists to identify companies that exist in the new scan but not the old one. 7. Notification: If new companies are found, a Slack node posts a formatted alert with details like "Company Name," "Rate," and "Website." 8. Database Update: The workflow clears the old database and replaces it with the latest scan, establishing a new baseline for the next week's comparison.

How to set up