Create personalized B2B outreach emails with Tavily Research & OpenRouter LLM

🧠 About this workflow This workflow automatically generates personalized B2B outreach email messages by combining AI-based company research and text generation. It’s designed to help sales and marketing professionals automate the creation of tailored cold emails for prospects.

---

⚙️ How it works 1. Get rows from Google Sheets — Retrieves companies marked as “ready” for outreach. 2. Loop Over Items — Processes each company individually. 3. Company Research (LangChain Agent) — Uses the Tavily search tool to collect key company insights such as overview, offerings, and recent news. 4. Generate Outreach Message (LLM Chain) — Drafts a professional, concise, and fully personalized email body in English using the AI training context from YOURCOMPANYNAME. This example uses an AI training and automation service context, but you can easily modify the prompt to fit your own company’s products, services, or industry. 5. Add to Google Sheets — Writes the generated messages back into the sheet. 6. (Optional) Add to Instantly.ai — Sends the finalized lead data to your Instantly campaign for cold email distribution.

---

👥Use Cases 💼Sales & CRM:Automatically build and update your client database from received business cards

🏢Back Office & Admin: Digitize incoming cards for unified company records

📧Marketing Teams: Collect and manage leads efficiently

📚 AI / OCR Research: Build structured datasets for training AI models or internal automation